Challenge
Elevate him into new and interesting spaces in the media
We were hired by Ashley in 2023 to manage his profile around the final series of Top Boy and elevate him into new and interesting spaces in the media while continuing to position Ashley as a credible and relevant creator across TV, film, and music.
How
Key media looks across the series
Key media looks across the series and beyond include a GQ cover, The Diary of a CEO, the cover of Sunday Times Culture, Louis Theroux interviews and his first ever appearance on The Graham Norton show.
Results
Starred in ‘Adolescence’, most-watched streaming show in the UK
Ashley most recently starred in Netflix's global smash hit, ‘Adolescence’, which made UK TV ratings history earlier this year. It’s become the most-watched streaming show in the UK and a global sensation. The show racked up 66.3 million views in two weeks - the most ever for a limited series on the platform. During this time, Ashley has featured on the cover of Arena Homme+, The London Standard, The Observer Magazine, The Hollywood Reporter, Deadline, Men’s Health, The Jonathan Ross Show, and there’s lots more in the pipeline this year.
66.3m
views in two weeks
Most-watched
streaming show in the UK
Most views
ever for a limited series on a platform